A DREAM PREFERRED - Directed by Rachel Grady and Heidi Ewing from Tribeca Film on Vimeo.
The future of Taharka Brothers, purveyors of ice cream and social change, hinges on the success of a crowdfunding campaign. If successful, they will be able to grow their business by launching a “Food for Thought” ice cream truck, a literal vehicle for change. With a looming deadline, and what seems like an insurmountable goal: $28,000 in 29 days, Taharka Brothers takes to the streets to raise awareness, inspire, and turn out some supremely delicious ice cream – voted Best in Baltimore. Progress is slow and defeat starts to set in, until a pivotal phone call. Filmmakers Rachel Grady and Heidi Ewing (Jesus Camp) take us behind the scenes in a fun, yet poignant portrayal of young men from Baltimore’s toughest neighborhoods as they struggle with entrepreneurship, sharpen their business strategy and inspire their community. Baltimore has a positive and empowering story to tell. The Taharka Brothers’ ingenuity and character are an inspiration to all. When you fight for what you believe in, dreams happen.
Produced by Tribeca Digital Studios, in association with American Express, in celebration of small businesses and entrepreneurs.
See the rest of the series on small business stories at:
Creative direction, art direction, and design: Darius Wilmore
Illustration: Nikia Kigler